THE FFT is delighted to renew this agreement with OPPO, a loyal partner with whom we share a desire for innovation.
"This collaboration with an international brand reinforces our strategy to increase Roland-Garros’s influence worldwide,” announced Gilles Moretton, President of the FFT.
This collaboration between the Parisian Grand Slam and OPPO is centred around innovation and technology. Roland-Garros and OPPO share the same values and aim to constantly reinvent themselves in order to offer an optimal user experience.
OPPO recently launched a new brand proposition, 'Inspiration Ahead', which affirms this ambition and ties in with the Roland-Garros tournament’s new signature, 'Move the lines, with style'.
'Inspiration Ahead' means showing confidence and composure as we move forward. It encourages us to break the stagnation while remaining determined and graceful.
"Participating in sporting events is a fantastic way for OPPO to convey the mutually inspirational spirit and communicate OPPO’s technology innovation experience with our global users,” announced William Liu, OPPO's President of Global Marketing.
OPPO, as Roland-Garros’premium partner for the 4th consecutive year, hopes to enable users to bring tennis inspiration forward with its unique imaging technology that lets users witness, capture and participate in spirit, on the court. OPPO also hopes to inspire tennis fans to always be confident and become better people, even while facing obstacles and adversities.
Within the framework of the 2022 tournament (from 16th May to 5th June), OPPO, who benefits from extensive visibility on the stadium’s show courts, will roll out the 'RG x OPPO Photo Gallery', a digital exhibition of photos taken exclusively with OPPO‘s newest flagship device: Find X5 Pro, thus unlocking its immense potential of unique imaging capabilities. These photos will also be displayed during the Roland-Garros tournament, in order to allow the spectators in the stadium to admire them.
This year, once again, OPPO will collaborate with the 'Shot of the Day', a video of every day’s best shot or rally, which will be posted on the tournament’s various digital platforms. - 7KLIK
[CREDIT: OPPO]
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